Analysis Of Marketing Mix Of NAPCO Group †Myassignmenthelp.Com

Question: Talk About The Analysis Of Digital Marketing Mix Of The NAPCO Group? Answer: Presentation Advanced promoting can be utilized a term that on the whole incorporates all the advertising exercises that are finished using the innovation. It utilizes advanced channels, for example, web based life to showcase its items. Todays association use computerized showcasing to make new statures of progress. The significant thought process of advanced advertising is to make brand mindfulness and drawing in the clients. Web based life advancements have ended up being the most significant and profitable mechanism of computerized interchanges. This report profoundly examinations advanced promoting blend of a Saudi Arabian organization NAPCO bunch which bargains in bundling. It additionally contemplates the advertising blend of its rival firm. The report includes suggestions for the organization that could be taken for the advancement of the computerized promoting blend. About NAPCO: Organization Overview: NAPCO is one of the main assembling bunches in Saudi Arabia. As found in the reference section the organization has all around planned , straightforward and alluring logo. The organization has its central station in Dammam, Saudi Arabia. NAPCO is a business association attempting to amplify its benefits. Today the organization directs its business around the world and it is one of the top positioned organizations of Middle East. The gathering claims 10 organizations with more than 5540 workers. It essentially bargains in three vital sections buyer items, adaptable bundling, and paper holders. (NAPCO 2017). From the addendum it tends to be seen that NAPCOs buyer items brands extend from infant care items to family mind and family items. NAPCOs brands are authorized from INDEVCO. NAPCOs adaptable bundling fragment serves the Europen, GCC, Middle East in African markets. This fragment comprises of 7 organizations arranged in Dammam and Jeddah in Saudi. The paper holder fragments serve E uropean, GCC and Levant markets. This segment creates a wide scope of layered holders to serve the necessities of different businesses. The significant contenders of the organization are FIPCO, Saudi Pack, Al Sharq Flexible Packaging Factories, Al-Ghadeer Group, Saudi Arabian Packaging Industry WLL, Noor Carton Packaging Industry and Gulf Packaging Industries Ltd. The client base of the organization incorporates both B2B and B2C organizations. The companys current advanced promoting rehearses incorporate responsive web composition and online life nearness. The organization is doesn't have all around created advanced advertising exercises it is working in this field to upgrade its computerized promoting and handle more chances. The organization is a mainstream name in the Middle East. Three chances: Center East is nearly computerized insurgency. Digitalisation has expanded with high advanced cell reception rate and expanded utilization of online networking. The Middle East organizations are prepared to lead carefully upgraded lives. In spite of the fact that organizations and government have still not misused those chances (Elmasry, Benni, Patel, Jan and Moore 2016).Three open doors introduced by changes in outside condition Online Audience Optimization Will Become Mainstream This is the most developing open door in Saudi markets. This innovation will supplant the old website improvement. The new SEO pattern would give a superior method to focus on the likely clients (Albhaishi, Wahsheh and Alghamdi 2014). The online crowd advancement will energize the intended interest group investment by web based life systems, imaginative and innovative web journals and instructive online articles. This innovation will help in publicizing as well as successfully incorporates portable procedure (Lee, Jalali and Dasdan 2013). This is a sort of new advanced stage is a rising open door for NAPCO gathering. It can execute this innovation. This innovation gives the advantages of connecting to the potential customers all the more viably and effectively. Portable cordial substance The utilization of cell phones has expanded around the world. An ever increasing number of individuals presently own a PDA. This gives the organizations and chance to do their promoting and reach to the likely clients through cell phones. As indicated by a report, 90 percent of the deals of the associated gadget will be cell phones and tablets by 2020 (Lunden 2015). To abuse best from this open door the organizations ought to give a versatile cordial substance on their sites. Additionally, they should move toward their clients using this innovation. It is important to give an extraordinary encounter to the clients that are perusing companys sites through cell phones. It gives advantages of improved client connection, keeping up a steady touch with the client and gets more real customers than the contenders (prolines 2015). Arabic substance showcasing in Saudi Arabia Another open door is accessible in the field of substance showcasing. To misuse this open door organization must distribute high caliber and instructive substance on well known sites (Jrvinen and Taiminen 2016). For Saudi markets advancing remarkable Arabic substance will assist the firm with attracting more B2B clients. The Arabic substance promoting methodologies, for example, official statements, blog entries, articles, bulletins and so forth will assist with arriving at a large number of clients. This will at last improve the gainfulness of the firm (prolines 2015). The significance of being client centered: In todays period client is considered as the lord of the market. Todays client doesn't depend just on to a solitary firm. He has an assortment of alternatives accessible in the market. The client doesn't depend just on the organization site and showcasing power for getting data about the results of the client (So, King, Sparks, and Wang, 2013). The client has different sources, for example, survey locales, sites, and internet based life to pick up data about qualities and shortcoming of the item. Todays clients have unlimited authority over the purchasing procedure. Along these lines todays advertisers need to create compelling computerized showcasing methodologies to make an exceptional encounter for its clients. The clients presently are currently very much educated and they have different options in this way if the organization wouldn't like to lose its clients it should be client centered. Right computerized promoting systems must be created if the organization is client centered . It is additionally critical to examine client conduct if the organization utilizes client conduct insights it will have the option to make hyper explicit computerized showcasing procedures. The companys computerized advertising systems may be effective in the event that it encourages clients to find the worth. To make the suitable computerized advertising methodologies for the clients it is required to get bits of knowledge about client conduct with the goal that the perfect involvement with terms of clients can without much of a stretch be anticipated. NAPCO ought to recognize various requirements of its clients both for the B2B section and B2C fragments. This will assist the organization with building diverse computerized advertising procedures that will compelling endeavor at every one of the portions. Additionally, it needs to create distinctive computerized showcasing techniques for business sectors of Europe, Middle East, Africa and GCC. Buyers in each market have various qu alities and investigation of these character spasms is important to create powerful showcasing systems. Breaking down purchaser conduct is progressively significant for deciding compelling advanced advertising exercises since it gives the thoughts regarding the pattern in the market (Polizzi 2016). Model: 80% of focused clients use cell phone they are well informed, will assist the firm with developing computerized promoting methodologies taking cell phone as a significant instrument. In this manner, significance of being client engaged and understanding the customer conduct for creating powerful advanced advertising systems can't be ignored. Advanced Marketing Mix Advanced promoting blend of NAPCO How organization utilizes computerized advertising across showcasing blend The computerized advertising blend of NAPCO can be ordered into 4Ps. The advanced advertising blend is basically a selection of customary promoting blend it is affected the developing utilization of the web. Four Ps of NAPCOs promoting blend are: The organization has extended its item portfolio. At first, the organization simply fabricated simply paper items yet now the organization has extended its item portfolio to buyer items, adaptable bundling, and paper holders. The successful item must be created by utilizing innovation and leading on the web overviews (Gruner, Homburg and Lukas 2014). These online overviews helped the firm to comprehend what clients really need and spares the time and endeavors. NAPCO likewise does innovative work utilizing innovation. Online sources have given the organizations access to know how much the item really expenses and they can likewise truly know the costs of the contenders. NAPCO doesn't utilize online sources to decide the costs of the items. It has received the worth based estimating methodology and costs are cited by the worth that it gives to the clients (Armstrong, Kotler, Harker, and Brennan 2015). Companys items are accessible in the Middle East, European and African market. The organization takes orders on the web however it doesn't have an entrenched online business site. It takes B2B arranges through messages. The organization doesn't take retails orders on the web. The organization likewise don't have a legitimate item index with costs on its site. It just sends the inventory to its customary clients. The organization utilizes advanced advertising exercises for the advancement of its items. Aside from the customary sources, for example, TV, Radio and print media, it is utilizing different hotspots for advancement. The organization is moving its concentration from conventional limited time sources to computerized advertising. It is utilizing internet based life, content composition and giving a responsive site to its clients. The computerized showcasing blend of the organization exhibits in spite of the fact that the organization is viably utilizing advanced media in research, improvement a

Volunteering in My Hometown Essay Example For Students

Chipping in My Hometown Essay Conceived in a non military personnel family, I didn't have such a significant number of toys in my adolescence. I continued griping about my adolescence to my companions until I met an extraordinary gathering of individuals. The previous summer, after my overwhelming investigation, I participated in a volunteer movement sorted out by Young Mens Christian Association in my old neighborhood. Our fundamental venture was to help understudies in a Hope Primary School. Understudies in this school had entirely unexpected destiny from us. They were all vagrants and encouraged by their grandparents due to their hopeless families. Arranged in rural areas, the Hope Primary School left me the initial introduction of expectation. We will compose a custom article on Volunteering in My Hometown explicitly for you for just $16.38 $13.9/page Request now Despite the fact that they had the least difficult and crudest study halls and offices that I have ever observed, understudies there were completely satisfied about our appearances and welcomed us with grins. From the discussion with the main instructor here, I realized that all things here were given by Philanthropists. Each understudy just got one garments for this coming winter. Contrasted with my life, we were all people, why they were dealt with treacherously by their destiny. This was the main exercise that I learned here. In this general public, we despite everything had a huge gathering of individuals required our assistance. We should attempt our best to give these disastrous understudies a moderately even spot. At the point when I originally had an examination meeting with these understudies, I understood an offbeat understudy sitting in a corner with his cap on. From the discussion with other understudy, I was informed that his folks were both dead and he was encouraged by his grandma. He got childish mental imbalance after that and scarcely conversed with individuals. I was attempting to move toward him; be that as it may, I was stressed over contacting his injury again on account of my rude words. I attempted to make proper acquaintance with him. He even didn't look at me. He continued accomplishing his work and completely overlooked me. I sit back to my seat unfortunately. In the accompanying five days, I attempted to warm up to him earnestly. I revealed to him a great deal of intriguing stories occurred on the planet and gave him certainty to go out and see the more extensive world. At the point when we completed our helping plan and prepared to leave, the kid grinned at all of us with trust. This was one of the most valuable grins that I have ever observed. He additionally disclosed to me that he was fortunate on the grounds that there were as yet a couple of understudies as him didn't have opportunities to go to class. At the point when I returned home, I felt that solitary my commitment was too thin to even consider helping this enormous gathering of individuals. I trust University of Pittsburg will be keen on this association that can assist this with gathering of individuals. We can go to their schools much of the time, live with them and present to them a few necessities. We will find that there is as yet a huge gathering of individuals lead such intense lives. They don't just need instruction, yet in addition our adoration. We attempt our best to give a warm family and show signs of improvement comprehension of our lives. In light of our adoration, their future will get more splendid.

Blog Archive Common GMAT Concerns Taking the Test Again and Dealing with a Low AWA Score

Blog Archive Common GMAT Concerns Taking the Test Again and Dealing with a Low AWA Score When candidates who have already taken the GMAT once ask us whether they should take the test again, we always  reply with this key question: “Do you think you can do better?” If the individual does indeed believe that he/she can improve, the next question we inevitably get is “What do business schools think of multiple scores?” Fortunately, most MBA admissions committees do not frown on candidates taking the GMAT more than once. Many applicants feel that they must be “perfect” the first time and that any subsequent test they takeâ€"particularly  if they receive a  lower score on itâ€"might be damaging to their candidacy. This is not the case. Dartmouth Tuck, for one, anticipates that applicants will take the exam more than once and openly states its  willingness to “consider your highest quantitative and highest verbal scores,” if they occur on separate tests. Meanwhile, other programs have been known to call candidates and tell them that if they can increase their GMAT scores, they will be offered admission. Accepting a candidate’s highest GMAT scores is actually in an MBA program’s best interest, because doing so can help raise the school’s GMAT average, which is then reported to rankings bodies such as  Bloomberg Businessweek  and  U.S. News World Report  and could positively affect  the school’s position in these surveys. So, do not be afraid to take the test two or even three times. It can only help. Now, if you took the GMAT and feel like you finally “nailed” the exam but later learn that your score on the Analytical Writing Assessment (AWA), the essay portion, is  low, should you panic? In short, the answer is no. Although we have always encouraged business school candidates to do the best they can on the AWA, the truth is that we have never been told by an admissions officerâ€"nor, as far as we know, has a candidate ever been told in a feedback sessionâ€"that the AWA score is a factor in a school’s decisions. Generally, the AWA is not used  to evaluate  candidates but to detect fraud. If, hypothetically, you had  tremendous  difficulty expressing yourself via the AWA essays but wrote like a Pulitzer Prize winner in your application essays, the school would get suspicious and begin to compare the two. Not to worryâ€"the schools are not punitive and are not acting as fraud squads. Your AWA essays are expected to be unpolished, so no one will seek out your file if you did your best in both areas. However, if an  enormous discrepancy arises between the two, the AWA serves  a purpose. So, if you did well on the GMAT and have a low AWA score, that is unfortunate, but it will not be  the  difference in a school’s decision about your candidacy. Rest easyâ€"as long as you truly did write both! Share ThisTweet GMAT Blog Archive Common GMAT Concerns Taking the Test Again and Dealing with a Low AWA Score When candidates who have already taken the GMAT once ask us whether they should take the test again, we always  reply with this key question: “Do you think you can do better?” If the individual does indeed believe that he/she can improve, the next question we inevitably get is “What do business schools think of multiple scores?” Fortunately, most MBA admissions committees do not frown on candidates taking the GMAT more than once. Many applicants feel that they must be “perfect” the first time and that any subsequent test they takeâ€"particularly  if they receive a  lower score on itâ€"might be damaging to their candidacy. This is not the case. Dartmouth Tuck, for one, anticipates that applicants will take the exam more than once and openly states its  willingness to “consider your highest quantitative and highest verbal scores,” if they occur on separate tests. Meanwhile, other programs have been known to call candidates and tell them that if they can increase their GMAT scores, they will be offered admission. Accepting a candidate’s highest GMAT scores is actually in an MBA program’s best interest, because doing so can help raise the school’s GMAT average, which is then reported to rankings bodies such as  Bloomberg Businessweek  and  U.S. News World Report  and could positively affect  the school’s position in these surveys. So, do not be afraid to take the test two or even three times. It can only help. Now, if you took the GMAT and feel like you finally “nailed” the exam but later learn that your score on the Analytical Writing Assessment (AWA), the essay portion, is  low, should you panic? In short, the answer is no. Although we have always encouraged business school candidates to do the best they can on the AWA, the truth is that we have never been told by an admissions officerâ€"nor, as far as we know, has a candidate ever been told in a feedback sessionâ€"that the AWA score is a factor in a school’s decisions. Generally, the AWA is not used  to evaluate  candidates but to detect fraud. If, hypothetically, you had  tremendous  difficulty expressing yourself via the AWA essays but wrote like a Pulitzer Prize winner in your application essays, the school would get suspicious and begin to compare the two. Not to worryâ€"the schools are not punitive and are not acting as fraud squads. Your AWA essays are expected to be unpolished, so no one will seek out your file if you did your best in both areas. However, if an  enormous discrepancy arises between the two, the AWA serves  a purpose. So, if you did well on the GMAT and have a low AWA score, that is unfortunate, but it will not be  the  difference in a school’s decision about your candidacy. Rest easyâ€"as long as you truly did write both! Share ThisTweet Application Tips GMAT

The Battle Of The Confederate Battle Flag - 1367 Words

A Slow Extinction All the conflict the Confederate battle flag has raised in the past month elevates the question â€Å"should the flag stay up or be taken down.† Many states have already taken it down from official buildings. Other questions appear asking if the flag symbolizes racism or heritage. As said by Coulter â€Å"Think of all the actual people you know, Southern or Yankee. Have any of them ever expressed support for slavery? Ever, ever, ever? No they haven t† (Battle Over Flag).No one wants to see slavery come back. The Civil War and slavery is definitely a big scar on the United States. The flag does not represent any of this; the Confederate flag stands as a symbol of heritage in the eyes of many people, but as a racist disgrace in the†¦show more content†¦The battle flag known today became popular to soldiers. It is distinctive compared to the Unions with its red background, blue â€Å"X,† and stars. This flag’s fame comes from its us e by General Lees Army of Northern Virginia, the greatest military force of the Confederacy. This flag has been said to symbolize hate or racism. As stated by one of our great presidents, We are not enemies, but friends. We must not be enemies. Though passion may have strained it must not break our bonds of affection. The mystic chords of memory, stretching from every battlefield and patriot grave to every living heart and hearthstone all over this broad land, will yet swell the chorus of the Union, when again touched, as surely they will be, by the better angels of our nature. (Lincoln) Robert E. Lee is the first commander to use this flag and as said by one author, â€Å"nearly 95% of Lee’s army that fought at Gettysburg did not own a single slave† (McPherson). This image of the South where everyone owns slaves is not correct. In fact, two authors say that, â€Å"The average white Southern family in antebellum America lived on a small farm without slaves. Slave ownership was the exception, not the rule† (Williamson and Cain). As presented by Williamson and Cain, â€Å"Over 80 percent of the free adult males in the South did not own slaves† (Measuring Slaves). Many 19th century Southern Americans are not. Most white people work on plantations with slaves forShow MoreRelatedThe Battle Of The Confederate Flag1070 Words   |  5 Pagespride or statement of hate? Many people have strong opinions when it comes to the Confederate Flag; many others are not as educated as they think they are on this topic. When it comes to what the civil war was really caused by, and what the Flag really stands for, people tend to make up their own conclusions. There is much about the Confederacy’s side of the war that isn’t taught in schools or reported on the news. The Flags of the Confederacy are prominent figures in American History. The Civil WarRead MoreThe Battle Of The Confederate Flag2086 Words   |  9 Pagesthere has been many flags that represent something unique of a nation. Flags that symbolizes our freedom and pride of becoming part of that nation. These flags give us the motivation and strength to fight until the end for the protection of our nation. However, as years went by, many different flags have brought about many controversies that have resulted in the fall and disappearance of them, all except one, the Confederate Flag. The Confederate flag is a well-known historical flag all around the UnitedRead MoreThe Battle Of The Confederate Flag1695 Words   |  7 Pagestrifles, Americans cannot seem to agree upon anything. One of these seemingly pointless issues is whether the rectangular Second Confederate Navy Jack and the Battle Flag of Northern Virginia, or as many people call the â€Å"confederate flag†, should be banned. It is difficult to discern what exactly set off this movement, th e fact of the matter is that the confederate flag has been used for years with no apparent backlash, but has become an issue of controversy. This debate has raised legitimate concernRead MoreThe Battle Of The Confederate Flag1719 Words   |  7 PagesThe confederate flag has been a symbol of power that has caused oppression throughout its existence, but recently, more than ever, it has come under fire due to its association with racism. In June of 2015, Dylann Roof executed nine people inside of a Black church in South Carolina. As the media began to dig into this homegrown terrorist s background, they uncovered symbols that he attached his ideologies to. One prominent symbol was the confederate flag. In the immediate following weeks there wereRead MoreThe Battle Of The Confederate Flag1106 Words   |  5 PagesThe Confederate flag remains to be a hot topic that is drawing a lot of controversy in the state of Mississippi. Some individuals feel that the flag has a right to be flyin g all over the state; while, others can see it removed completely. The purpose of this paper is to discuss in detail four important topics as follows: (1) the history of the Confederate flag, (2) the economic impact, (3) state agencies and municipalities’ stance and (4) the Legislative position concerning the issue. The flag originatedRead MoreThe Battle Of The Confederate Flag977 Words   |  4 PagesWhen I first came across the Negative Views assignment, I immediately thought of the Confederate Flag. It was an obvious choice considering all the attention and the controversy surrounding it in the past few weeks. For me personally, if I was asked six months ago what I thought about the Confederate flag, I would say I loosely associated it with the term â€Å"redneck.† I looked up the definition of â€Å"redneck† on Internet Slang and it said redneck means, â€Å"Unsophisticated rural person from Southeast USARead MoreThe Battle Of The Confederate Flag954 Word s   |  4 PagesMany, in the new era, do not know the history behind the meaning of a true rebel. The definition of rebel has changed in America from patriot in the time of the American Revolutionary war to confederate in the Civil War and to redneck in today’s societal controversy concerning the image of the Confederate flag. The first definition of rebel originates from the term of patriot from the Revolutionary War. The definition of rebel in the colonies during the Revolutionary War time was a person who wasRead MoreThe Battle Of The Confederate Flag956 Words   |  4 PagesAlabama today is full of discrimination, confederate flags, and hatred towards black people. Many white Americans in the south will argue that the confederate flag represents their â€Å"culture† and their historical background, which I find ludicrous. The confederate flag flew under the laws of the confederacy where racism and slavery were openly accepted, if not encouraged, in the states of the confederacy. People that encourage the flight of the confederate flag have not considered that part of historyRead MoreThe Battle Of The Confederate Flag1174 Words   |  5 PagesThe Confederate flag has recently been another hot button issue in education with the events that happened in South Carolina in the summer of 2016. That flag represents different things for different people. African Americans view the flag a symbol of racism and oppression. While white people from the south view it has a symbol of their southern spirit and a salt of the earth hardworking heritage. As this debate continues to wage on, one wonders if the period of Reconstruction is not over. WhatRead MoreThe Battle Of The Confederate Flag1321 Words   |  6 PagesLooking at the confederate flag, one can see the conflict of harm versus free speech it imposes. The idea of the original confederate flag did stand as symbol of racism and pro-slavery. The confederate flag was in its due time flown as a symbol of war and a threat against those who do not stand by the principles of the confederation. During the civil war the confederate flag could very legitimately be seen as a harmful form of free speech. However in present day, the confederate flag, for the most

An Experience that Changed My Life Essay - 744 Words

It was Socrates who declared that to understand the mysteries of the Universe, a man must first know himself. When I consider the intellectual events that have most affected me, I find most striking those that have let me understand myself more deeply. When I first read the topic requested for this essay, I began thinking back upon the many recent intellectual challenges that have involved me. nbsp; A few experiences stood out. There was the philosophy and worldview retreat I attended in November that helped me understand the thought-forms of my culture. There was my literature tutorship, which has taught me not only about great books, but also about Western culture, philosophy and, most importantly, solid reasoning. There†¦show more content†¦In other words, I began to better know myself. nbsp; Such self-discovery began at shallow levels, with simple questions. One of my first college-application tasks was to merely list my hobbies. The funny thing was, I had not considered my hobbies in a long while. I live a life that includes many interests - from 4-H to folk music, from parties to politics - but I was so caught up in the flow of this real life that I hadnt taken time to seriously think about what these pastimes were, and what kind of person those pursuits made me. Just writing down hobbies was helping me, in small ways, to define myself. nbsp; Soon, deeper questions brought deeper introspection. One school asked me to talk about my dreams for the future. Long having desired a career as a responsible and excelling journalist, I found myself elucidating my hope like this: My goal, at least at this point of my life, is to become an educated, well-rounded journalist - one with a strong grasp of history, philosophy and literature... I want to become an editor or reporter who can report fairly and objectively, while still standing for absolute morals and truth - without succumbing to dogma and rhetoric. nbsp; As I placed these goals on paper, my ideas changed from nebulous thoughts to clear, certain statements. Facts about myself that I had generally understood now seemed more certain, and more achievable.Show MoreRelatedMy Experience That Changed My Life925 Words   |  4 PagesIn High School I had to write a paragraph about an experience that changed my life, I decided to write about parents and the effect their decision had on me. Growing up, my parents argued mentally and physically. My parents getting a divorce were difficult to go through as a child, the arguing still goes on in my head sometimes. If you are thinking I am scarred no I am not it is just something that is not easy to forget. As a 10 year old I had mixed feelings and I didn’t know what to do and I didn’tRead MoreMy Experience That Changed My Life1433 Words   |  6 PagesI have had many events in my life that have made a difference, however one event that has changed my life forever was that day that I met my wife. If I hadn t had met her there would be many things that wouldn t have happened. First off I probably wouldn’t be married today as I wasn t actively looking for a girlfriend at the time, I wouldn’t have daughter and I wouldn’t be the person that I am today. With out a doubt meeting my wife while I was working and having the guts to ask her out onRead MoreAn Experience That Changed My Life Essay1058 Words   |  5 PagesIntroduction: In life we all have something that has changed the way we perceive things. Most things that change a person’s perception happens to be an experience that they have gone thru and learned from. In my case it wasn’t necessarily an experience, it was a dog that changed my perception on life. My mind and heart was opened in a whole new way. I never thought I could love an animal just as much as I loved the people in my life. I always thought it was strange that pet owners loved and treatedRead MoreMy Mother s Experiences That Changed My Life2261 Words   |  10 Pagesabout a powerful woman in my life that was influential to me and had gone through a lot. Many women struggle in the world with such things as family, education, and being in the work force and are often times undervalued. Many things that happen in life can affect women’s thoughts, feelings, emotions, actions, and finances. I chose my mother, Ellen Murphy, to discuss how certain events throughout her li fe had affected her with all of those that I listed. My mother’s experiences of adopting two childrenRead MoreThe Death of my grandmother a life experience that changed my Identity1675 Words   |  7 PagesThe Death of my grandmother a life experience that changed my Identity My sense of independence was shattered when my grandmother departed from this world. I lost my grandmother and this experience shattered my perspective of life. Losing a loved one was like having a wisdom tooth pulled without any Novocain. In spite of this painful occurrence happening to me at twenty-four years of age, emotions such as shock, anger, and guilt, came into play creating chaos. I rerun her death in my mind, yet unableRead MoreOn How My Travel Experiences Changed My Views of Life762 Words   |  3 Pagesthought I would discuss my travel experiences and how it has changed my views of life. I have been to the Caribbean many times, for example, Cuba, Mexico, The Dominican Republic, St. Maarten to name a few. I have also backpacked through Thailand and would like to discuss what I have learned from a few of these countries and how these experiences have affected my perspective. Travelling to Cuba for the first time was amazing. Having only travelled to Mexico once before my first trip to Cuba IRead MorePersonal Experience: Dropping Out of School Changed my Life688 Words   |  3 Pages In life there are always moments that we wish we could take back. If given the chance to revisit the past and change the outcome of a situation, I would have not dropped out of school and later gotten my GED. I made this decision at a young age, unaware of how this decision would change my future greatly. In deciding to drop out of school, I missed out on the experience that high school gives you and how it would have helped develop my character. If I stayed enrolled in school I wouldRead MoreMy Positive Writing Experience : My Amazing Life Experience1397 Words   |  6 PagesMy Amazing Life Story Experience Writing my life story was an overwhelmingly positive experience for me. This story was an important story for me to tell because it is about the day that I met my sponsor child. That experience of meeting my sponsor child was an experience that changed my life because I was able to physically see the boy that I have been pouring into. This experience also took my relationship with my sponsor child to another level because I was there in Zimbabwe Africa building myRead MoreCritical Thinking and Perception1588 Words   |  7 PagesPerception is Reality. Identify an instance in your life where your perception of the reality situation was different from actual reality. What did you think was going on? What was actually going on? Why was there such a difference? What did you learn and how has your thinking changed because of this? Critical Thinking Critical thinking is the purposeful and reflective judgment about what to believe or what to do in response to our observations, experience, verbal or written expressions, or arguementsRead MoreMy Future After High School1079 Words   |  5 PagesIrreplaceable Experience My future after high school did not come as easy as some people’s may. I was at a confusing state where higher education was necessary, but was it worth it? I completed my ACT test, visited multiple colleges, and was accepted to the colleges I applied for. The path of my future was still very unclear, until I visited the University of River Falls the fall before my high school graduation. The thought of independence, finding new friends, changing my values in life, and proving

Jane Eyre Analysis - 1607 Words

In Charlotte Brontà «Ã¢â‚¬â„¢s Jane Eyre, the author sets the story in the context of a patriarchal society in the Victorian era. Through the story however, the main character Jane builds relationships with other female characters that allows readers to understand the multifaceted idea of the â€Å"ideal woman† within the a patriarchy. With the relationships Jane has to the characters including Helen Burns, Miss Temple and Blanche Ingram, Brontà « gives her criticisms of the restrictions that these expected gender roles put on women of the time period. Brontà « uses the female characters in her novel and their relationship with or in contrast to Jane to show the confines and consequences that result on women who are subjected to the standard of being an†¦show more content†¦In order to cope, she has draws from an internal form of strength that she derives from an idealistic and childlike take on Christianity. Through Helen, Brontà « seems to be describing a martyr type of character that might have bene expected from women of the time period. Helen was fervent in her religious faith, especially about a Christian afterlife, in a way that made her unreasonably tolerant of any mistreatment in her present life. This might have been a representation of the importance religion played in society, and what was expected of women within a religious context. Brontà « seemed to be designing a character that reflected the social expectations of a proper devout woman in that she was to endure tough times and be obedient towards men or people in positions of authority because of her faith in an afterlife that would repay her for the â€Å"good behaviour.† Her relationship to Jane serves to highlight the differences in character that each girl has. Helen is meek but passionate about her faith whereas Jane is arguably the opposite when it comes to religious faith. In their discussions as to why Helen accepts the abuse by Mr. Brocklehurst and the other teachers, Helen explains that there is a realm of eternal happiness in the afterlife whereas there is only limited time on earth. InShow MoreRelatedAn Analysis Of Jane Austen s Jane Eyre 1049 Words   |  5 PagesWhen Jane left me, to retire, I longed for sleep to overcome me. But it would not. Oh, how I hate when one can not enter into a deep sleep, that is when the deepest, darkest thoughts come to mind. When one has the time to ponder life’s mysteries, to reflect on life’s hardships and when one has the time to reflect on what one should and should not have said. It was long after Jane left me, when my deepest fears, darkest memories and worst secrets came to mind. What if Jane found out? 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Opportunity Analysis, Market Segmentation free essay sample

The paint industry in the United States is what’s considered a â€Å"maturing industry† that’s divided into three segments: architectural coatings, original equipment manufacturing (OEM) coatings and special purpose coatings. Throughout the later portion of the 1980’s to the early 90’s strict regulations fell into place that would affect industrial paint users directly due to the enormous quantity of solvents released during the surface covering process. As a result manufactures began demanding paint that not only performed well but had a low amount of solvent exposure.The Jones-Blair Company (JBC) is a manufacturer of high quality paint in Dallas- Fort Worth area providing services to the 50 counties surrounding it. In this paper I will analyze and state the marketing situation and key issues in the Jones Blair case. Out of the three segments in the paint industry the Jones-Blair Company focuses mainly on architectural coatings and occasionally on OEM coating fields. We will write a custom essay sample on Opportunity Analysis, Market Segmentation or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Architectural paint in the Jones-Blair service region was estimated at a dollar volume of 80 million dollars in 1995 with the professionals market accounting for 22 percent and the do-it-yourself market accounting for 78 percent in sales.At one point the Jones-Blair region accounted for just about 60 percent of the market. In the mature market Jones-Blair competes in sales have steadily increased at the rate of inflation, which is a good however the problem is maintaining their growth and keeping the profit margins on the rise. To do so, upper level management cultivated a marketing strategy that will not only increase sales but maintain the profit margin as well.Paint selling companies like Sherwin-Williams, Benjamin Moore, Glidden, Sears, and Wal-Mart has caused the paint market to be more competitive. Merchandisers of the masses have control of at least 50 percent of the do-it-yourselfer paint market in the Dallas Fort-Worth metropolitan area. The market that Jones Blair is posit ioned in can be placed in the following two segments such as the non-Dallas Fort Worth (rural) segment and the Dallas/Fort Worth (urban) segment including the sub-segments of professional and household/do-it-yourself. The Jones Blair sales amount was evenly distributed in both the non-Dallas Fort Worth accounts as well as the Dallas/Fort Worth accounts. Jones Blair is very strong in the professional market. The markets and or segment (s) that should be pursued by Jones Blair are the non-DFW Household, urban professional, non-DFW professional, and Urban Households. The non-Dallas Fort Worth household segment has a high potential for growth because less value is placed on price, which makes the company consumer relationship a top priority.In the urban professional segment price is not a factor but having high quality paint is simply because professional painters require in order to make a good impression on their clients. The non-Dallas Fort Worth professional segment is already dominant in the JBC region. As for the urban household sub- segment price is a very real issue making it particularly difficult for producers while on the other hand which creates a competitive advantage. In order to reach their sought segments they would either have to increase the resources used for advertising, hire additional representative(s), cut prices significantly, or just do nothing and let the chips fall where they may (because of their already outstanding sales). Household represent 78 percent of overall sales so by gearing more of the advertisements toward them sales may increase even more because research proves that advertising affects the purchasing pattern (good or bad). On the other hand hiring additional representatives could produce a substantial amount of sales if he or she were dispensed to the appropriate territory.Another method would be to cut prices by 20 percent but in many cases lowering prices on products that have already established themselves in the high quality high price ranks would make people question the quality from then on and keep them from raising the prices anymore. Jones Blair is at the high-end of the paint trade market that caters mainly to do-it-yourselfers in need of good service by providing them with step-by-step information on how to apply the paint and how to prepare the surface.They also furnish professional painters in need of high quality paints that require one coat (only), is also washable and that have a long surface life. Furthermore, they have a painting accessories line that is growing and in demand among do-it-yourself clients. JBC is a great company to supply all of your painting needs, because they produce household, professional and industrial paints. They have made their mark on the American paint market.

Interprofessional Collaboration In Practice Social Work Essay Essay Example

Interprofessional Collaboration In Practice Social Work Essay Essay Interprofessional instruction ( IPE ) is an juncture where two or more professionals learn with, from and about each other to ease coaction in pattern ( CAIPE, in Freeth et al 2002:11 ) . Barr ( 2005 ) noted that the degree of attention given to service users was adversely affected by the bias and ignorance some professionals brought with them when working together. IPE seeks to turn to this. Carpenter ( 1995 ) writes how IPE was hence devised to better the dislocation in trust and communicating between professions. Service users have demands that can non be covered by one profession entirely ( Means, 2010 ) hence the demand for effectual coaction. The two twenty-four hours conference provided an chance for coaction between a scope of wellness attention professionals There were a big figure of nurses on my group tabular array and I decided to do this experience a positive one and develop my larning to profit my hereafter pattern. It appeared as though all members of the group were confident talkers and I briefly wondered if we would let each other the chance to be heard or give each other clip to speak. However, we all had infinite to speak, were listened to and valued for our parts. I felt this was a positive start to the group work. We will write a custom essay sample on Interprofessional Collaboration In Practice Social Work Essay specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Interprofessional Collaboration In Practice Social Work Essay specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Interprofessional Collaboration In Practice Social Work Essay specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We discussed the stereotypes attached to our professions, there were more for societal work than there were for other professions, although I heard nurse s described as rough and loud . Unfortunately one of the nurses in our group acted as judged when she had an statement on the 2nd twenty-four hours with another nurse, in position of all go toing the conference. Sellman, cited in Pollard, et Al ( 2000:156:171 ) writes Peoples have fixed ways of behaving and act consistent with their characters. He besides voices how influences from a personal, professional and structural position can impact whether practicians seek to be willing, swearing or leaders in interprofessional working. The behavior of this pupil allowed others to see an unprofessional side of her and may hold re-inforced bias. Mandy et Al ( 2004 ) compose about how the bringing of health care is affected by interprofessional stereotypes, competition and tribalism. It was reviewing to hear of the positive experiences some of the nurses had with societal workers. Some nurses thought that societal workers had a unsmooth trade ; a remark from one of them was It s so unjust ; you are dammed if you do and dammed if you do nt, but I think you people are to be admired for all you do . It made me gain that non all professions have a negative feeling of societal work. Whilst working on our group sentences ( See Appendix ) , linguistic communication differences were discussed. I felt confident to dispute the word of the usage patient since societal workers are employed in a figure of scenes, hence the usage of the word patient would non ever be appropriate. Dalrymple and Burke ( 2006 ) and Martin and Henderson ( 2001 ) illustrate the footings used to depict those in reception of services will ever be a beginning of treatment and alteration, but it could be argued that the footings that professionals use can hold negative intensions for the individual. Bruce and Borg ( 2002 ) discourse the term patient reenforcing the ill function and making the thought that the single demands to be taken attention of. The group agreed jointly to utilize the term service user , nevertheless Heffernan ( 2005 ) draws us to recognize that this term can be damaging to the ethical patterns of societal work. Heffernan proposes that labelling persons with this term cou ld circulate their sense of dependance on services. Upon contemplation I realised that as professionals we need to be sensitive to the penchants of the person. Communication and service user involvement were issues discussed at great length within the group. The usage of slang between professions and illegible script meant it was hard to entree information associating to care and made it debatable for service users to lend. Reeves et Al ( 2010:65 ) provides a annihilating illustration of hapless communication- a patient holding incorrect site surgery . We discussed state of affairss that had hapless results for service users and its links to uneffective communicating. On contemplation, the absence of effectual communicating and constructive relationships within the interprofessional squad impacted on the ability to work collaboratively. Hirokawa cited in Royeen et Al ( 2009:49 ) high spots communicating is the cardinal constituent to interprofessional working and Tomlinson et Al ( 2008:108 ) puts communication cardinal in order to supply a non-discriminatory service that is advancing lingual competency . Knowledge and lucidity of functions is an element key to successful interprofessional squads. Reeves et Al ( 2010:62 ) considers how Clear functions help specify the nature of each squad members undertakings, duties and range of pattern . She clarifies that where each member s function is seen as indispensable and there are clear squad ends teamwork is effectual. Sargent et Al ( 2008 ) adds to Reeve treatment, by doing professionals cognizant that in larning about the functions of other subjects, you need to be cognizant of how they complement your ain pattern, in order for effectual teamwork to go on. The drama by the Dramatic Voices drama group Up to here , allowed an penetration into the positions of service users, carers and professionals and the tensenesss and struggles within those functions ( e.g. necessitating a interruption from caring, force per unit areas of marks ) whilst foregrounding the defeats when one feels unsupported. The DVD Alison Ryan s Story by Patient Voices ( 2010 ) emphasised the importance of carers and their expertness of a status, so should be listened to and more to the full involved. Cooper and Spencer ( 2006 ) explain in their article the of import part service users can do to IPE for pupils at the beginning of their preparation. Service users provided the pupils with existent life illustrations of how they had learnt through experience, enabling them to go experts , and as such stakeholders within the interprofessional squad . Interprofessional working has many benefits for all involved. It can eliminate barriers between professionals, whilst foregrounding the value each profession has to offer. Uniting the demands, accomplishment and expertness from all professionals means that demands are identified Oklahoman, taking to earlier and more effectual intercession. A bundle of attention that is focussed around the person and is more coordinated with a faster deliver clip should ensue in better results. Tirrito et Al ( 1996:31 ) examines the benefits ; The client benefits from the corporate wisdom, professionals benefit from the support of co-workers and society benefits from the riddance of extra services . Decisions from enquiries and current policies have summarised that interprofessional instruction and working are indispensable to good pattern. The National Service Framework for Mental Health ( DH, 1999 ) , The National Service Framework for Older Peoples ( DH, 2001 ) and The National Service Framework for Children ( DH, 2004 ) , Partnership in Action: New Opportunities for Joint Working Between Health and Social Services ( DH, 1998 ) and the Laming Report ( 2003 ) have insisted practicians to embrace an interprofessional attitude to their work. Despite the counsel sing interprofessional working, there are unfortunately instances where this has non occurred ensuing in preventable deceases of kids. Victoria Climbie s decease led to Lord Lamings study ( 2003 ) , placing the failures of professionals to protect her. Irrespective of this, Baby Peter in 2007 and Khyra Ishaq in 2008, die whilst under the attention of several professionals. Serious instance reviews from Haringey and Birmingham ( 2009 and 2010 severally ) sing their deceases underscore unequal communicating ( amongst other failures ) between professionals every bit good as missed chances for intercession. The Government green paper Every Child Matters ( 2004 ) recommended alterations to policy sing information sharing to guarantee all bureaus obtain a full image of a kid s life. Following from this the authorities has released a new guideline Working Together to Safeguard Children ( 2010 ) which provides a national model for persons and professions. It sets out wa ys of working together to safeguard and advance the public assistance of kids. This includes working together with an in agreement program of action, information sharing and recording and guaranting that their work is child-centred, that the focal point is ever on the kid. This should guarantee that farther calamities are avoided at all costs. 1332 words Section 2 DISCUSS HOW YOU WOULD Take AWAY WHAT YOU HAVE LEARNT ABOUT IP WORKING INTO PRACTICE The interprofessional conference was an huge acquisition chance for me. The importance of service user engagement, person-centred planning and communicating within interprofessional squads highlighted in the conference gave me a batch to see for future pattern. Upon contemplation of the conference, I was cognizant that I could be working with people who have non had IPE, so considered how I could join forces with those that are non willing to embrace interprofessional working. This led me to contemplate old experience, my old arrangement experience, my following pattern arrangement and where IPW suit into this. Every Child Matters ( 2004 ) require that all practicians will be involved in information sharing that welcomes all positions as every bit valid ; nevertheless I witnessed a state of affairs that had the opposite consequence. In my old experience as a babys room nurse, I had raised concerns following a revelation from a kid. To summarize, the societal worker dismissed my sentiment, stating that I was unqualified to do any remark as I was merely a nursery nurse . The world that I had a batch of contact with this kid was disregarded. Nurse ( 2007 ) discusses the troubles in interprofessional working where one professional believes that merely they have the expertness and cognition to do a opinion sing concerns. In the hereafter as a SW in an interprofessional squad I may be outnumbered by other professions, but I will show assurance in my profession and my function in order to be heard and will esteem the position of other professionals irrespective of occupation rubric or making. My old pattern arrangement allowed me to see an interprofessional squad in action. I was able to detect a squad meeting for a mental wellness squad. There were professionals represented from wellness and societal attention backgrounds. All professionals were given clip to turn to any concerns they had sing a service user and were able to seek/offer advice from others. Medical and societal positions were taken into history, leting all professionals to work from their ain theoretical base but working in partnership to supply continuity of attention. Martin et Al ( 2001 ) recognize how the sharing of background and experience while placing people s functions within the multidisciplinary squad allows the members positions to be explored. This becomes a beginning of strength, with this integrated pattern holding benefits for service users and patients. I was grateful of the chance to witness the results of effectual interprofessional working. I am trusting for my following arrangement to be in a infirmary scene. In order for my experience of IPE to be extended I will try to invent an action program to maximize my acquisition chances and experience of interprofessional working. I would inquire about the chances where professions interact and inquire to be an perceiver to this ( e.g. discharge be aftering meeting ) . I would inquire for the chance to run into other pupils from other professions at the arrangement in order to portion our acquisition experiences, professional policies and processs in order to recognize similarities. I would set up clip shadowing other professions, in order to acquire a fuller image of their function. I would besides bespeak clip with my arrangement supervisor in order to reflect on IPW and its challenges, troubles and benefits. This pattern could advance relationship edifice for the hereafter, every bit good as stressing how other professionals can back up my function as a societal worker. It would let me to place and develop appropriate accomplishments in my pattern. Hostility between professions could be reduced and coaction and squad kineticss could be increased and improved as those who are non familiar to IPE can see it demonstrated in their pupils. The importance of service user engagement was highlighted in the conference. The Children Act 1989, National Health Service and Community Care Act 1990, and the Community Care ( Direct Payments ) Act 1996 were among the first pieces of statute law related to service user engagement. Policy counsel, pattern counsel and service criterions have developed from this. For illustration, the GSCC ( 2002 ) and Skills for Care ( 2002 ) provide counsel for societal workers related to serve user engagement. I had witnessed illustrations of hapless pattern in the yesteryear where the service user had no determination sing their attention ( e.g. a adult female who speaks Bengali holding her intervention discussed about her with no transcriber sought to explicate it to her ) . Service users now have more power to dispute determinations and garbage attention should they wish, as they are now experts by virtuousness of their experience ( Tanner et al ( 2008:6 ) . Lishman ( 2007:270 ) reminds practicians that keeping meetings with single service users, instance conferences, consultative commissions ( to call a few illustrations ) are power sharing constructions in relation to determinations but the degree of active hearing by societal workers and other professionals guarantee the service users voice is heard and valuable to the determination devising procedure. Wallace and Cooper ( 2009 ) highlight the importance of seting the service user at the Centre and the administrations of services w ith and around them in order to interrupt down the barriers of the administration we work in. I recall on my old arrangement a state of affairs that provides an illustration of person-centred attention. I was at a twenty-four hours Centre of grownups with dementedness and was a detecting a group of gentleman playing dominoes. Upon recognizing a gentleman detecting non playing, I discovered he could nt retrieve how to play. Through joint reminiscing of our seniors playing dominoes and leting the gentleman to remember himself playing when he was in Jamaica, triggered his memory so he was able to play once more. Brooker cited in Innes et Al ( 2006:6 ) signpost four elements indispensable to supplying individual centred attention, one of which is a positive societal environment to enable the individual with dementedness to see comparative wellbeing. Supplying culturally appropriate conversation, every bit good as clip for this gentleman to reminisce allowed him to retrieve a portion of his cultural individuality that was of importance to him and through retrieving how to play dominoes, was able to socially interact with other members of the Centre. The function of a SW is really much dependent on the setting- appraisal, crisis intercession, patient well-being and protagonism are merely a few of the myriad of functions I could set about. Holoskom et Al ( 1992 ) show the multiple roles a SW could be portion of in wellness attention scenes. It highlighted the deficiency of clearly defined function competencies specific to societal work. Wilson et Al ( 2008 ) suggest aˆÂ ¦social workers are less able to specify what their specific part to an inter-professional squad might be aˆÂ ¦ .It could be argued nevertheless that SW are indispensable to how attention is delivered. As a SW I could be assisting patient s job solve and header with state of affairs or unwellness, link persons with resources and services and advance effectual and human-centered service systems. Carlton, cited in Holoskom et Al ( 1992: 8 ) emphasis the significance of the societal workers as being the lone professional who has the cardinal foundation tha t a holistic position of the service user is of extreme importance I have realised that it is of import for me to heighten cognition of medical issues so that I can be knowing when speaking to patients and can take part to the full in interprofessional squads. The squad will besides derive cognition about my function as a societal worker with positions, values and positions being shared in order for my presence to be ocular and effectual to the bringing and construction of wellness attention. I left the conference with a positive attitude to interprofessional working. As one of the following coevals of wellness and societal attention workers I will guarantee that what I have learnt will be used in pattern to guarantee interprofessional working is at the heart of patient centred attention . I would wish to stop with a quotation mark that I feel expresses the procedure of interprofessional working: Coming together is a beginning ; maintaining together is advancement ; working together is success ( Henry Ford 1863-1947 ) 1310 words Appendix -Agreed Group Sentences Communication Issues between Health and Social Care Professionals Effective communicating between the multi-disciplinary squad including the service user and their household is overriding to client centred attention. All communicating should be clear and concise without the usage of slang or abbreviation to ease collaborative working. Contrasting professional positions / values within squads By sing the positions of the service user s and other professionals, practicians are able to broaden their apprehension in order to better bringing of attention. There are contrasting positions and values between professionals but it is our duty and responsibility of attention to compromise for the service user s best involvement. Pigeonholing, power instabilities and squad procedures Although there may be perceived hierarchy s within wellness and societal attention professionals, everybody s different accomplishments, cognition and input is variable to the demands of the service user at that peculiar clip and hence should non be translated into power instabilities and struggles with the Interprofessional team.A It is human nature to organize stereotypes of others but we must notA let this to impact the attention we provide to service users.

Atlas Group Research

Atlas Group Research Free Online Research Papers The foundation of the Atlas Group was laid in 1962 with the establishment of Shirazi Investments Limited with a capital of half a million rupees and three men doing business in trading shares and real estate in Pakistan. Now, Shirazi Investments is now one of the leading investment companies in Pakistan, engaged in trading shares, fund management, underwriting, real estate and warehousing. The company has played a key role in the promotion and acquisition of the Atlas Group of Companies. Shirazi Investments (Pvt) Limited, the parent company of the Atlas Group, started operations in 1962. It is engaged in capital market, fund management, under-writing, real estate, warehousing and venture capital investments to name a few of the operations. Shirazi Investments (Pvt) Limited took on the key role in sponsoring the acquisition of many group companies. Until 1978, when management agencies were abolished in Pakistan, Shirazi Investments also acted as managing agents for all Atlas Group com panies. The growth of the Atlas Group is the result of its focus on good corporate governance. Today Atlas Group is a diversified group dealing in engineering, financial services and trading. It consists of seven public limited companies out of which six are quoted on the Stock Exchanges in Pakistan, and five private limited companies. Atlas shareholders equity now stands over 25 billion rupees; assets have increased to over 60 billion rupees; personnel strength is over 7000 and annual sales have crossed 60 billion rupees. The Group paid taxes of rupees. 15 billion over 2% of the total government revenues. All this progress is due to the Groups reliance on the intellectual capital, dedicated efforts and team spirit of all the stakeholders. Today my assignment research topics will talks about one of the subsidiary companies of the Atlas Group in Pakistan. The company that I chose for my research topic is called Atlas Battery Limited. The battery company is established in 1966 in Karachi, Pakistan. The company pioneered the manufacture of dry charged hard rubber batteries in Pakistan. It produced automotive and motorcycle batteries packs. The batteries are classified as light, medium and heavy batteries type. Now the company manufactures a complete range of polypropylene and hard rubber batteries which caters to the needs of passenger cars of varied capacities, trucks, tractors, heavy vehicles, construction and road building equipment, as well as host of stationary and industrial applications. Motorcycle batteries have also been added to this range. The company has always been at the vanguard of development in the automotive industry in Pakistan making great strides in the fields of research and development. The AGS bra nd has, over the years, earned a solid reputation as a product of latest Japanese technology with consistently high levels of performance and reliability. The sustained and continued high level of quality is ensured by Atlas Battery Limited’s Quality Department with its exacting standards and state-of-the-art lab facilities manned by highly trained professionals monitoring the quality of batteries being produced. The focal point of the company’s philosophy is customer satisfaction through continued product excellence. Atlas Battery Limited is always aggressively pursuing new ways to serve the needs of the consumers better, and in line with that vision, Atlas Battery has recently test-marketed a new type of battery, which is set to become the industrial standard amongst the car manufacturers in the near future. Atlas Battery Limited aims at maintaining its lead in technology with the help of its in-house research and development program, interfacing with Japan Storage Battery Company Limited. Atlas Battery Limited’s technological superiority is matched by its vast national network of over 600 dealers and retail outlets ensuring availability and prompt delivery of its products. All our regional and zonal offices are equipped with service center and are staffed with trained to provide technical personnel to provide an efficient service backup. The technical personnel also regularl y tour their sales and territories monitoring service needs, problem and trouble-shooting. Our associates are ably supported by a steady supply of instruments and equipment imported and supplied by us, to enable them to carry out testing and repairing services with prompt attention and efficient resolution of operational complaints. Atlas Battery Limited ‘s goal is to achieve market leadership through technological edge, distinguished by quality service and customers’ satisfaction, emphasis on employees long term welfare and ensure adequate return to shareholders. It also aims to be a good corporate citizen of the society and country through harmonized endeavor. Board of directors: Chairman Yusuf H. Shirazi Chief Executive Officer Talha Saad Directors Aitzaz Shabaz Hiroshi Tateiwa Iftikhar H. Shirazi Javaid Anwar Muhammad Atta Karim Company secretary Muhammad Iqbal The company’s stand out points: Vast experience of more than 30 years, having been incorporated in 1966 in collaboration with Japan Storage Battery Company Limited Leading OEM Motorcycle battery manufacturer in Pakistan. Pioneer in Dry-Charge and Heavy Duty Batteries. The only battery company in the industry having a joint venture with a foreign company (G.S. Yuasa Japan). The first company to launch free maintenance batteries in Pakistan. Equipped with sophisticated Laboratory having the latest equipment for testing the performance of battery and Spectrophotometer of testing metals engaged in manufacturing of lead acid batteries. The key technical and management staffs are foreign qualified and trained. First one to introduce UPS, CNG, Diesel Rickshaw Batteries. Frequent visits by Japanese battery experts to ensure the international quality. Well-equipped In-house research development facility. Automatic assembly plant. Obtained ISO-9002 Certificate for Quality Standard. Obtained World Quality Commitment Award, awarded by BID Madrid, Spain. Largest dealer and service network in Pakistan. The 2nd largest manufacturer of automotive batteries; therefore tries that much harder to beat the market leader in quality. Photo sample of automotive batteries Customers for light batteries: Atlas Honda Ltd. Dawood Yamaha Ltd. Delta Innovations Ltd. Fateh Motors Ltd. Sindh Engineering (Pvt.) Ltd. Super Asia Motors Ltd. D.S. Motors N.J. Auto Industries (Pvt.) Ltd. Customers for medium and heavy batteries Honda Atlas Cars (Pakistan) Ltd. Pak Suzuki Motor Company Ltd. Indus Motor Company Ltd. Dewan Farooque Motors Ltd. Sigma Motors (Pvt.) Ltd. Ghandhara Nissan Ltd. Master Motor Corporation Ltd. Competitor’s battery companies: Goliath Automotive Battery Company Limited Exide Pakistan Limited Pakistan Accumulators Ltd Qalandri Battery Limited (Source extracted from atlasbattery.com.pk/) b) Collection and Analysis of Data Financial Ratio Analysis A statistic has little value in isolation. Hence, a profit figure of 100 million is meaningless unless it is related to either the firm’s turnover (sales revenue) or the value of its assets. Ratios are very important in standardizing the numbers and facilitate comparisons. It will also reflect the weakness and strengths of the company. Accounting ratios attempt to highlight the relationships between significant items in the accounts of a firm. Financial ratios are the analyst’s microscope; they allow them to get a better view of the firm’s financial health than just looking at the raw financial statements Ratios are used by both internal and external analysts Internal uses: Planning Evaluation of management External uses: Credit granting Performance monitoring Investment decisions Making of policies Categories of Financial Ratios The accounting ratios can be grouped in to five categories: 1. Liquidity Ratios shows the extent to which the firm can meet its financial obligations. An asset’s liquidity describes the ease with which it can be converted to cash. This ratio evaluates a firm’s ability to generate sufficient cash to meet its short-term obligations. 2. Asset Management Ratios shows that how effectively the firm is managing its assets. This ratio is used to measure the firms success in managing its assets to generate sales. For example, these ratios can provide insight into the success of the firms credit policy and inventory management. 3. Debt Management Ratios or also known as Solvency Ratio shows the extent to which a firm uses debt financing or financial leverages. It showed the company’s ability to meet the obligations created by its long-term debt. This ratio will indicate the company’s level of debts standing. 4. Profitability Ratios relates profits to sales and assets. Profit is the ease with which a company generates income. This ratio measures the company’s past performances and helps to predict its future profitability level. 5. Market Value Ratios are a measure of the return on investment. This ratio relates an observable market value, the stock price, to book values obtained from the firms financial statements. (Source extracted from bized.co.uk/compfact/ratios/index.html) Financial Analysis Comparison: Liquidity Ratio Year 2006 Year 2007 Remarks a) Current Ratio 1.53 1.24 Standard Ratio: 2. The ratio dropped from 1.53 in year 2006 to 1.24 in year 2007. Its liquidity position is weak. b) Quick Ratio 4.86 0.38 The quick ratio dropped significantly from 4.86 in year 2006 to 0.38 in year 2007. The company ability to pay short term debts in weak and deteriorating. Asset Management Ratio Year 2006 Year 2007 Remarks a) Inventory Turnover Ratio 5.55 5.2 The ratio dropped from 5.55 in year 2006 to 5.2 in year 2007.This is not good because the company inventory’s ability to convert into cash is decreasing. b) Days Sales Outstanding Ratio 13.96 11.9 The company is more effective in collecting receivables in year 2007 in comparison to the previous year. c) Fixed Asset Turnover Ratio 5.04 5.1 The ratio is improved as in year 2006, it was 5.04 times and now it has been slightly increased to 5.1 times. The company is able to generate sales more from the fixed assets. d) Total Asset Turnover Ratio 2.15 2.1 The productivity of assets in year 2007 is not as good as it was in previous years. In 2006, it was 2.15 times and now it has been decreased to 2.1 times. Debt Management Ratio Year 2006 Year 2007 Remarks a) Debt Ratio 53 55 This is not good as the debt of the company increased by 2% to 55% in year 2007. b) Time Interest Earned Ratio 4.7 6.5 The company is able to cover the interest expense at a higher margin of safety. Profitability Ratio Year 2006 Year 2007 Remarks a) Profit Margin Ratio 3.42 5.5 The company has been successful in raising their sales to 5.5 in year 2007 and thus increases the profitability. b) Return on Asset Ratio 7.34 11.5 The company has been able to use its total assets more efficiently over these years and have been successful in raising net profit as well. c) Return on Equity Ratio 15.62 26 The company has been able to raise the value of the investments by 11% in year 2007 made by the shareholders. Market Value Ratio Year 2006 Year 2007 Remarks a) Price Earning Ratio 9.5 11.7 The companys earning per share has been increased by 2.2 to 11.7 times in year 2007. b) Price Cash Flow Ratio 2.46 4.82 The companys price per share has increased to 4.82 in year 2007. 5 Forces Analysis Method: In this research, I will use the Five Forces model method as the framework for industry analysis. Just a brief introduction, the 5 forces model is developed by Michael E. Porter and acts as an analysis method that is used as business unit strategy tool to make an analysis of the attractiveness value of an industry structure. (Michael Porter). The five competitive forces model is probably one of the most often used business strategy tools and have proven its usefulness on numerous occasions. Porters model is particularly strong in thinking outside-in. The Five Forces Analysis helps the marketer to contrast a competitive environment. It has similarities with other tools for environmental audit, such as PEST analysis, but tends to focus on the single, stand alone, business or Strategic Business Unit rather than a single product or range of products. The competitive forces analyses are made by the identification of 5 fundamental competitive forces as shown in the diagram below: (Source from training material handouts on Topic 5: IS and Competitive Edge, by Mr. Low Kok Han) As you can see from the diagram above, the 5 forces analysis looks at the key areas namely the threat of new entry, the power of buyers, the power of suppliers, the threat of substitutes, and competitive rivalry. These 5 forces elements are major challenges that are faced by any business company around the world in today’s time. The threat of new entry o Profitable markets that yield high returns will draw firms. This results in many new entrants, which will effectively decrease profitability. Unless the entry of new firms can be blocked by incumbents, the profit rate will fall towards a competitive level. It is not only incumbent rivals that pose a threat to firms in an industry but the possibility that new firms may enter the industry also affects the market competitions. o All products are subject to rivalry including baterries. If a new battery company emerged in the market with a better product or cheap pricing, it will definitely affected the sales of Atlas Battery Ltd company. The power of buyers o The power of buyers is the impact that customers have on a producing industry. In general, when the buyer power is strong, the relationship to the producing industry is near to what an economist terms a monophony a market in which there are many suppliers and one buyer. Under such market conditions, the buyer sets the price. The buyer power is high when the customers have many choices of whom to buy from, and low when the choices are few. o The customers are the main battery buyer. Without them, there will no sales achieved. Atlas Batteries Ltd need to produce the best products with quality with the best price in order to keep the customers satisfied. The power of suppliers o A producing or manufacturing industry requires raw materials such as labour, components, services, machines, and other supplies. This requirement leads to buyer-supplier relationships between the industry and the firms that provide the raw materials used to create the products. Supplier’s power, if it’s powerful can exert an influence on the producing industry, such as selling raw materials at a high price to capture some of the industrys profits. The supplier power is high when buyers have few choices of whom to buy from, and low when there are many choices. o Batteries are made from different components and Atlas Battery Ltd need to source different suppliers for the best pricing for raw materials. Therefore the networking and relationship between suppliers must be wide and strong. The threat of substitutes o The existence of close substitute products increases the propensity of customers to switch to alternatives in response to price increases.To the industry, a threat of substitutes exists when a products demand is affected by the price change of a substitute product. A products price elasticity is affected by the substitute products as more substitutes become available, the demand becomes more elastic since customers have more alternatives. A close substitute product constrains the ability of firms in an industry to raise prices. o A clone battery product will definitely brings threats to the sales of Atlas Battery Ltd because of the pricing and quality issue. Competitive rivalry o For most industries, this is the major determinant of the competitiveness of the industry. Sometimes rivals compete aggressively and sometimes rivals compete in non-price dimensions such as innovation, marketing and others. This is what we called competitive advantage. This is most likely to be high where entry is likely; there is the threat of substitute products, and suppliers and buyers in the market attempt to control. This is why it is always seen in the center of the diagram. o Atlas Batteries Ltd faced a lot of competitions in the battery market from Goliath Automotive Battery Company Limited, Exide Pakistan Limited, Pakistan Accumulators Ltd, Qalandri Battery Limited and others. The competitive edge is very important to keep Atlas Batteries Ltd company in front of their competitors. c) Application of concepts: IT System Recommendations The management of Atlas Batteries Ltd is aware of the escalating costs in every aspect such as raw materials, distribution and so on in the industry market. The management plan to reduce the necessary costs of the company in order to compete in the competitive environments, judging by the current economic turmoil. From the company’s profit and loss statement, the cost that can be likely reduced is the raw material cost which will lead to reduction in the production cost. In this research, I would propose an IT product solution in order to achieve the management plan to reduce the raw material cost. After the initial requirements study and financial analysis, I can conclude that the raw materials cost are the most expensive cost and the major obstacle for the company to achieve higher profits. The company purchased $1,019,970,000 in raw materials in year 2006 and the cost escalated to $1,294,026,000 in year 2007. This showed an increase cost of 27% or $274,056 in raw materials purchasing and the figure is going to increase in years to come. In view of this, the management needs to be aware of the current economic condition and make provisions to counter the raw material cost in case of price increase. The system that I would like to propose to the management of the Atlas Battery Ltd is the Central Purchasing Management System (CPS). This system will integrate all the purchasing order in an online central products portal. Every supplier companies of various raw materials related to Atlas Battery Ltd will be given online access to the particular portal and will be able to view the current stocks information and condition level that Atlas Batteries Ltd had in the company’s database. The requirement of the portal accessibility is internet connection. If any of the stocks are found not at sufficient level, the suppliers can make a submission or proposal for the purchasing manager to decide. The purchasing manager does not need to go or make a call to various supplier companies to enquire about the needed information with this new system because he can make the purchase directly based on the submissions placed by the various suppliers from the information portal. He will able to see all the information such as stock code, quantity, stock arrival, stock types and pricings in the portal itself and have the choice to choose which suppliers he wish to make purchases. Thus it reduces the traditional purchasing method’s hassles such as making calls, invoicing, ordering and follow up. All the information details will be tracked, recorded and stored for management viewing purpose. The information will be stored on a separated secured database in the IT department. This system will be able to provide various reporting such as inventory reports, management reports and others as well. After the order is placed, the suppliers can view the order and proceed with the necessary preparation to deliver the raw materials on time to the company. Once the order is confirmed by the purchasing manager, the order will proceed to the account department for verifications, approval and make payments upon product deliverance. A copy of purchasing summary reports will be extended over to the management for their record keeping on monthly basis via email. This system will able to cut down the costs of papers, telephone billings, manpower, resources and time as well. This new system will bring more benefits and the offered system functions will help to reduce a lot of cost in future. This system also helps to improve the overall purchasing process, reduce the response time, produce accurate results and increase the productivity activity. Atlas Batteries Ltd will be able to save certain costs in purchasing in long term run. Sample of CPS Process Flow: (Source extracted from kensoftsolutions.com/Prod02-cps.html) d) Recommendations: System Installation approach: I would like to recommend Atlas Batteries Ltd management to purchase the CPS system directly from the software company because of the following conditions as stated below: Advantages of system purchase: Ready made product available for set up Faster installation time Provide support maintenance Provide installation and trainings Expertise to resolve the technical issues Disadvantages of in house system developing: Extra recruitments, supervision, and personnel management responsibilities. Long-term expense of maintaining a technical staff. No contractual (legal and financial) leverage over development, implementation, and maintenance. Possibly a lower level of productivity than with contractor personnel and thus higher development cost. Staff turnover and training requirements. Cost Benefit Analysis A cost benefit analysis is done to determine how well, or how poorly, a planned action will turn out. This analysis is a powerful, widely used and relatively easy tool for deciding whether to make a change. Cost-benefit analysis is mainly, but not exclusively, used to assess the value for money of very large private and public sector projects. This is because such projects tend to include costs and benefits that are less amenable to being expressed in financial or monetary terms (e.g. environmental damage), as well as those that can be expressed in monetary terms. Although a cost benefit analysis can be used for almost anything, it is most commonly done on financial questions. Sample of Cost Benefit Weighing Scale: (Source extracted from 12manage.com/methods_cost-benefit_analysis.html) Costs calculation: Equipments: Items Price CPS System Price (Including training ) $ 100,000 10 network PCs with software @ $ 2,500 each $ 25,000 2 Database server @ $10,000 each $ 20,000 3 network printers @ $ 800 each $ 2,400 Cabling installation @ $10,000 $ 10,000 3 years maintenance support @ $ 5,000 $ 5,000 Total cost: $ 162,400 Conclusions: As you can see from the CPS system costing table above, the pricing reflected is economical and the system can be used to save a lot of costs in a long term run. The system is available for 24 hours * 365 days and can be used for number of years to come. It’s easy to use and can be done by one person through a single click in the system to make purchases. There’s no need to call the suppliers, fax, invoice orders, paper works, and so on. Definitely the benefits of this system outweigh the cost of the system in long term. The pay back time of the CPS system cost can be achieved easily in few months time after the implementation. Everything will be controlled, tracked and logged for monitoring purpose by the management. The system will increase the battery production and cut down the overall cost of goods produced. Suppliers and Atlas Batteries Ltd can interact better through this system. Benefits of CPS system introduction: User friendly and easy to use Faster purchasing process Increased battery product production Better networking and relationship with suppliers Centralized the purchasing process into a single process Better management of manpower and time resources Process control is in place. 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Act I of the Crucible Essay Example for Free

Act I of the Crucible Essay In reading the overture, before any dialogue takes place, we are given a small glimpse into the world of the Salemites. Miller speaks briefly of the town and the surrounding wilderness. The placement of Salem, surrounded by the impenetrable forest already starts building tension. The simple fact that forest is present prevents escape from Salem and therefore the inhabitants of Salem are unable to physically remove themselves from their problems and conflicts within the community. The forest itself is described as: dark and threatening, by Miller. This introduces an almost intangible danger and constant threat to the play. This alone will make the Salemites feel trapped; this pressured feeling being reflected throughout the play. More significant is the way in which the forest is said to be: over their shoulders. This creates a feeling that the inhabitants of Salem are being overshadowed by this great threat. As the play is a battle between light and dark, good and evil, this is particularly meaningful as it shows Salem being overpowered by the darkness. It also adds to the feelings of threat and menace the Salemites feel because it implies an unseen something watching them. When viewed in a historical context the forest serves another purpose. At the time of writing McCarthyism was sweeping America. Although more obvious parallels are drawn later in the play I believe the forest represents the looming threat of being accused a communist sympathiser. The audience would empathise with the Salemites through this shared threat; this link would have been used by Miller to give the entire play more impact. Another way in which Miller creates a feeling of tension is through the language used in both stage directions and in the speech of the characters. Miller uses power words to create an atmosphere of tension throughout the play. On the first page with speech, page six, words such as: frightened, trouble and fury. It is evident from the start that Salem is not the perfect pilgrim village it is meant, and used, to be. The fact that something is wrong in this village, wrong enough to make a minister weep, and react with such violence grabs the attention of the audience instantly. The stage directions are particularly telling of the moods of characters. Page seventeen sees Abigail and Proctor alone for the first time and the tension between them is clearly visible. For example Abigail has stood as though on tiptoe, absorbing his presence, when someone is on tiptoe their entire body goes tense as though anticipating something. This may be a very literal way of showing us tension between Proctor and Abigail. Later, on the same page, Abigail springs into his path. Again the word spring suggests she has been coiled, tense, awaiting his movement and it is this anticipation that Miller uses to great effect when showing us chemistry between two characters. Of all things, perhaps the fear of the unknown is the most potent. Miller uses this from the start and builds tension around the fact that the audience has as little or less information about the preceding events as the characters. As both the audience and characters are apparently in the dark about events surrounding Bettys condition there is again a link draw up between the two, this is used to the same effect as the McCarthyism link. Speech patterns also show the stress of the characters involved. For example, most characters start to shorten their words and speak in a far more rigid fashion than usual when feeling threatened or angry. These monosyllabic phrases litter the play and show the audience the rising conflicts in the community. On page twenty-six this is especially apparent. He had no right to sell it, says Putnam to Proctor. All the words in this sentence are monosyllabic, sharp and to the point. It is these changes that show the audience how the characters are really feeling. Miller uses these phrases to both show tension and to create it between characters throughout the play. Repetition plays an immense part in The Crucible. Specific words such as evil, unnatural and most obviously Devil are repeated to the point where they are appearing almost every page. Only Proctor and Paris seem set against the idea of supernatural tampering and even when the village is faced with a mass of evidence which supports more mundane explanations of events the cries of witchcraft are still as loud. It appears as if the Salemites want to believe Lucifer himself is threatening them. There is probably a lot of truth in that statement. The Salemites had fled England but a few generations ago and had done so to avoid persecution because of their beliefs. Now the Salemites are trapped and alone. It is ironic perhaps that their flight to freedom has in reality increased their isolation. Now they have no one to fight either. They were truly alone; perhaps the manic belief in Lucifers conquest of Salem was a release, an enemy against which they could fight the good fight. Without the unconverted heathens England offered it what was left but fighting the Devil himself or looking to your neighbour for anything that could be seen as an unholy blemish? The Salemites belief in the Devils power in Salem may have been started by the girls but was carried onwards and taken higher by almost all of the inhabitants of Salem, possibly because they wanted to believe in the corruption of their village. This scenario, as presented by Miller in Act I of The Crucible is at the core of all tension throughout the play. Miller makes us see how incredibly dangerous society can be when in the grip of hysteria, the audience of then would have known all too well. Through uses of different devices Miller feeds and augments the underlying tension at key moments until we realise that some dreadful act must take place before the village will realises what it has done. What action could be interpreted as the Devils work in a society gone mad? As we see from Goody Nurses and Proctors hanging, anything.